Artisan Coffee in London's Soho

Milkbar is an artisan café located in Soho, London. The primary objective of the project was to create a new, compelling visual narrative for the café and implement it across various media. Key challenges included attracting more attention from potential customers and effectively communicating the café’s food offerings to boost sales. Above all, Milkbar aimed to preserve its quirky, slightly edgy, and highly artistic spirit and reflect it in the deliverables.

■ Hospitality | Visual Identity

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